Q: How do I publicize my on-campus event?
The Office of Marketing and Communications will notify local media about any event that you designate as "public" on the online calendar.
With sufficient advance notice (at least four weeks), this will usually ensure that your event appears in The Day's calendar section and on other event calendars in the region. Marketing and Communications updates media every month in advance of all the public events at the College. Please make sure your event, including all the details, is listed on the College calendar by the 15th of the month preceding your event so it can be included.
Securing additional media coverage will depend on whether the media perceive your event as unique or unusual. The only sure way to get something in the paper is to buy an ad. However, we may be able to interest media in your event if it is the first of its kind or part of a larger trend; integrally involves students; or has a "human interest" connection or local angle. To discuss possible newspaper or television coverage of your event, contact Director of Media Relations Christina Flowers, cflowers@conncoll.edu.
Visit the "Promoting Your On-Campus Event" section for the steps suggested by the Office of Marketing and Communications for optimum exposure for your event.
Q: What do I do if the media calls?
As faculty and staff, your willingness to work with the media can enhance the reputation of the College and of your work. Members of the media may ask you to comment on current trends or issues or serve as a source. If a reporter calls you, please contact Director of Media Relations Christina Flowers, cflowers@conncoll.edu, who will help you prepare for the interview. Remember, it is important to respond to reporters in a timely manner. If you are unable to return a media call, or would prefer not to, please refer the reporter to Christina.
Q: Can the Office of Marketing and Communications help me create my publication?
The Office of Marketing and Communications is responsible for ensuring the quality and consistency of College communications. We maintain a system of graphic standards and visual identity guidelines that visually unify the College's communications at graphics.conncoll.edu.
For advice and guidance on producing your own department publications, such as event fliers and programs, please contact Director of Creative Services Ben Parent, bparent@conncoll.edu.
You can make your own posters using one of four templates we have created and posted. There is also a template for PowerPoint presentations.
Q: Where can I find the College's logo and seal?
The Office of Marketing and Communications is responsible for ensuring the quality and consistency of College communications. We maintain a system of graphic standards that visually unify the College's communications. These standards include the College's official color and typeface and use of the College seal.
To review the graphic standards or download the seal, wordmark or athletic camel, please go to http://graphics.conncoll.edu.
Please note that use of the College seal is limited strictly to official College business and must be approved. It cannot be altered in any way, nor should it be combined with other graphic elements. The Office of Marketing and Communications should be consulted in advance of developing a departmental or program logo.
For more information about graphic standards, logos or permitted uses of the College seal, contact Director of Creative Services Ben Parent or email bparent@conncoll.edu.
Q: Will the Office of Marketing and Communications photograph my event?
The College photographs campus events if we have a planned use for the photos in a specific institutional publication, with priority given to Admission and Advancement communications. However, we welcome your high-resolution digital photographs for use in other electronic and print publications.
Q: How do I publicize my new book?
Send review copies of new books and publicity materials to the Office of Marketing and Communications in Becker House for inclusion in CC: Connecticut College Magazine. Please email ccmag@conncoll.edu or contact Director of Media Relations Christina Flowers, cflowers@conncoll.edu.
Q: How do I update my faculty profile or department/office website?
The Office of Marketing and Communications is responsible for keeping Web content updated. Requests for Web projects or updates begin with the Web Help Desk form found at webhelpdesk.conncoll.edu. From the dropdown "Request Type," select "Web Requests" then "conncoll.edu website." A third dropdown menu will appear.
For faculty, if you wish to learn how to maintain your own faculty profile, please follow the above instructions and select "T4 Web Content Management Access." You will be contacted and provided with basic training either individually or in a class setting.
For staff or faculty who wish to learn the College's content management system, T4, and maintain their department or office website, please follow the above instructions and select "T4 Web Content Management Access." You will be contacted and provided with basic training either individually or in a class setting.
Q: How do I suggest a story for the alumni magazine?
The Office of Marketing and Communications writes, edits and designs the quarterly CC: Connecticut College Magazine for a readership of about 26,000 alumni, parents, faculty, trustees, donors and other friends of the College. Stories cover a wide range of subjects of interest to the College community, including new initiatives at the College and achievements by faculty, students and alumni. We also feature some scholarly papers, lectures and artwork. Please email ccmag@conncoll.edu to share your story ideas.